This past Wednesday night, Webuquerque presented "Social Media Means Business," a panel-type discussion on using social media for business and communication.
We had another great turnout, with over 30 attendees! If you were unable to join us, here's what you missed.
Scott explained that "social media" is simply another form of communication — like phone and email. Using social media, he added, isn't about giving people canned responses. It is about people, so if you are going to get involved, be prepared to have a conversation.
Scott also talked about the importance of being proactive and paying attention to what is said about your company in today's social media. This gives you the chance to listen and then help people resolve their problems. He also said it is important for companies to be proactive regarding their employees' use of social media, explaining that most employees are going to use it regardless of policy so it is best to train them to do so effectively.
Matt mentioned using Twitter Feed to promote his blog on Twitter. But, like Scott, Matt stressed the importance of the personal relationships and engaging in conversation on Twitter. He also talked about how he used ChipIn in conjunction with his blog and Facebook to help raise funds to and attend last year's Netroots Nation conference, as well as the Democratic National Convention.
Jason, too, emphasized that technology simply enables the social relationships; that it's the people, relationships and conversation that are the key to a successful social media effort. Jason provided suggestions for how to choose social media for a business campaign and discussed tools like Vimeo, Upcoming, Flickr and our local Duke City Fix.
Deck, Video & Photos
Want more? Well, we've got more.
Jason's slide deck is available on Slideshare:
Also, we were lucky to have the presentation recorded by Parry Silcox, who is PhD student in UNM's Teacher Education program. In addition to supporting Webuquerque, he is using this video for a Multimedia Literacy class that helps current and future teachers gain a more thorough understanding of the current state of technology.
Once the video is ready, we'll be posting it online, and I'll make the link available here.
Finally, pictures from the presentation are in our Webuquerque Flickr group:
Coming in March
Our next presentation is A CSS Survey: From Syntax To Rounded Corners on Wednesday, March 4, 2009, beginning at 6:30 pm at Uptown Sports Bar and Grill.
Jason Nakai and I will survey CSS, covering everything from basic syntax, to tools and resources, to what's new in CSS3:
- Standards and best practices
- Browser support, testing, hacks and troubleshooting
- Mobile and print CSS
- CSS editors, including a focus on Dreamweaver's features
- Processes for working with inherited CSS
- CSS frameworks
- CSS3 features
Also for our future presentations, Jason and I are looking into a microphone setup to help with the noise issues. We both completely agree that the noise from the bar area was very distracting. However, we hope to keep Uptown as our venue, as it encourages the social aspect of Webuquerque, which we feel is vital.
Thanks for being patient with us as we work out the "kinks."
2009 Presentation Schedule
Be sure to mark your calendars with our entire 2009 schedule:
- April 1
- Topic: Agile and UX Design
- Presenter: Kevin Silver
- May 6
- Topic: Web Standards & Accessibility With Dreamweaver
- Presenters: Virginia DeBolt & Emily Lewis
- June 3
- Topic: Web Workflows in Adobe CS4
- Presenter: Jason Nakai
- July 1
- Topic: Search Engine Optimization (SEO)
- Presenter: Chris Kenworthy
- August 5
- Topic: Development Frameworks & Libraries
- Presenter: Mark Casias
- September 2
- Topic: Podcasting & Vodcasting
- Presenter: Vincent Ascoli
- October 7
- Topic: Microformats
- Presenter: Emily Lewis
- November 4
- Topic: Web marketing
- Presenter: Reid Givens
- December 8
- NMAUG holiday party (time & location TBA)
Please note, these topics and presenters are subject to change.
Stay informed about Webuquerque by joining us:
Thanks to all of last night's attendees and speakers. We look forward to seeing you in March!